Howe suggests that some new readers have been drawn into the Marvel universe by the onslaught of blockbuster movies. Wilson notes the growing number of female retailers. But they agree that the biggest factor is the internet. Twitter, Tumblr and websites such as Comics Alliance and The Mary Sue, have enabled a more inclusive form of comic book fandom. All the female-led books sell better in digital format than in print.
via “Kapow! Attack of the Feminist Superheroes” on The Guardian